€135,500
Gartenhaus aus dem Jahr 1985 in La Siesta, Torrevieja
Torrevieja · La Siesta
2 Schlafzimmer1 Bad74m²
2 bedrooms1 bathroomPrivate garden+6
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Key Takeaways
- ✓ The Costa Blanca is not one market. Torrevieja medians €260,000; Benitachell, 90 minutes north, medians €2,249,000.
- ✓ Torrevieja holds 250 live listings – more than any other town on our book, and the only one split evenly between new build and resale.
- ✓ Pilar de la Horadada is a building site in the best sense: 103 listings, 101 of them new build.
- ✓ Under €150,000 there are 46 properties on the whole book and 41 are in Torrevieja.
- ✓ Inland villa country is Rojales: 57 listings, €430,000 median, of which 32 are villas.
Most where-to-buy guides describe towns. This one prices them. The gap between the cheapest and dearest Costa Blanca town on our book is nearly nine to one – Torrevieja at a €260,000 median against Benitachell at €2,249,000 – so the useful question is not which town is nicest, it is which town your budget and your calendar can actually support.
Below, eight towns with their current listing counts, medians and entry prices, and a plain description of who each one suits.
The south: dense, cheap and awake in winter
Torrevieja is the anchor. Two hundred and fifty live listings, median €260,000, lowest €89,900, highest €1,630,000. It is also the only town where you get a real choice between old and new: 125 new build against 125 resale. Its centre alone carries 43 listings at a €250,000 median, with La Siesta on 20 at €293,000 and Los Balcones on 13 at €320,000.
The trade-off is honest enough. Torrevieja is busy, built-up and short on charm in the postcard sense. What it has instead is a town that runs all twelve months, which matters more than people expect once they have spent a January somewhere that closes.
Orihuela Costa (48 listings, €297,000 median, from €155,000) is the resort version of the same coast: La Zenia, Playa Flamenca, Cabo Roig. Campoamor sits at a very different level, with 10 listings at a €1,350,000 median, so treat Orihuela Costa as two markets wearing one name.
Guardamar and Pilar: new-build coast
Guardamar del Segura runs 44 listings at a €332,500 median, and 42 of those 44 are new build. El Raso carries 21 of them at €295,000, the centre 17 at €399,500. If you want a second-hand apartment in Guardamar we will struggle to find you one this month, and it is fairer to say that up front.
Pilar de la Horadada is the same story with more volume: 103 listings, 101 new build, median €355,000, entry €245,000. Sixty of those sit in the Zona Pueblo at a €329,900 median, with La Torre de la Horadada nearer the water on 13 at €459,900. It suits buyers who want a brand-new, low-maintenance home and do not need a beach view from the terrace.
Inland Vega Baja: where the space is
Ten minutes back from the coast, the same money buys a different kind of home. Rojales carries 57 listings at a €430,000 median with 32 villas among them, and includes the Ciudad Quesada district – Doña Pepa on 10 listings at €765,000, Lo Marabú on 10 at €369,000. Its floor is €110,000, which is a one-bed apartment in Rojales Hills, so the range here is genuinely wide.
Benijófar is tighter and newer: 37 listings, every one of them new build, median €349,900 from €249,900, with 30 of the 37 in the Pueblo 4 development zone. Algorfa runs 37 at €519,000 with a €158,311 floor, and the split matters – 30 listings in the Comunidad Valenciana golf zone at €573,000 against six in Pueblo 3 at €208,266.
North of Alicante: scenery, at a price
Finestrat shows 82 listings at a €635,000 median, but with a €147,312 entry point in Golf Puig Campana it is not uniformly expensive. Forty-three of its listings are villas. Calpe runs 58 at €670,000 from €180,000, with Playa Arenal-Bol carrying 24 of them at €495,000. Villajoyosa is the quiet value pick up there at 23 listings, €445,000 median, entry €254,000.
Go further and the market becomes a villa market: Benitachell 26 listings at €2,249,000, Altea 10 all-villa listings at €2,190,000, Benissa 14 villas at €2,850,000. Beautiful, and a different conversation entirely.
What each budget actually buys
Towns are one axis; the other is what your money reaches. Under €150,000 there are 46 listings in total and the type mix is 23 apartments, 10 bungalows, five townhouses, four penthouses and two villas. That is the whole of the cheap market on both coasts, and 41 of the 46 are in Torrevieja.
Between €150,000 and €200,000 the pool grows to 68 at a €175,000 median, still apartment-led with 37 of them. From €200,000 to €250,000 there are 104 at €229,000, and from €250,000 to €300,000 there are 156 at €275,000 – 88 apartments, 35 bungalows, 12 penthouses, 11 villas and nine townhouses. That last band is the sweet spot for most Costa Blanca buyers, and it is where the choice genuinely opens up.
Above €300,000 the count jumps again to 361 listings at a €349,900 median. Torrevieja leads with 53 of them, Pilar de la Horadada 50, Rojales 19, Benijófar 18 and Guardamar 17. So if your budget lands between €300,000 and €400,000, five towns cover most of the realistic search and the rest is noise.
The towns we would not send you to blind
Some places on this coast read well online and have almost nothing available. Hondón de las Nieves shows 14 listings at a €250,000 median from €175,000, San Fulgencio 10 at €261,900, Catral five at €213,000, Los Montesinos nine at €470,000, Relleu four at €252,000 and Rafal three at €295,000. Every one of those is a genuine place with genuine appeal, and none of them is a market you can run a considered search in.
The same is true at the other end. Altea has 10 listings, all villas, at a €2,190,000 median. Benissa has 14, all villas, at €2,850,000. Jávea has 11 at €2,050,000. If you are set on one of those specifically, expect to wait for the right property rather than choose between several.
Eight towns, side by side
| Town | Listings | Median | Entry | Best suited to |
|---|---|---|---|---|
| Torrevieja | 250 | €260,000 | €89,900 | Year-round living, resale choice |
| Orihuela Costa | 48 | €297,000 | €155,000 | Beach-first holiday use |
| Guardamar del Segura | 44 | €332,500 | €169,000 | New build near dunes and pine |
| Benijófar | 37 | €349,900 | €249,900 | Quiet inland new build |
| Pilar de la Horadada | 103 | €355,000 | €245,000 | Brand-new, low maintenance |
| Rojales | 57 | €430,000 | €110,000 | Villas, gardens, space |
| Finestrat | 82 | €635,000 | €147,312 | Hillside villas near Benidorm |
| Calpe | 58 | €670,000 | €180,000 | Sea views and a real seafront |
Four homes across four of those towns
€175,000Two-bed apartment, Los Dolses
Orihuela Costa · Los Dolses
2 bed2 bath58 m²
€227,000Two-bed apartment, El Raso
Guardamar Del Segura · EL RASO
2 bed2 bath86 m²
€245,000Two-bed bungalow, Zona Pueblo
Pilar De La Horadada · Zona Pueblo
2 bed2 bath79 m²
€295,000Three-bed villa, Lo Marabú
Rojales · Lo Marabú
3 bed3 bath107 m²
You can search each of these directly: property for sale in Torrevieja, Guardamar del Segura and Pilar de la Horadada. If you already know you want something never lived in, the new-build listings cover every town above.
Shortlisting without wasting a viewing trip
Pick two towns, not six. A sensible pairing is one coastal and one inland at the same budget – say Guardamar against Benijófar at €330,000, or Orihuela Costa against Rojales at €300,000 – because the contrast teaches you more in two days than five similar towns do in five.
Then visit in the low season if you possibly can. A town that feels lively in August tells you nothing. A town that still has a queue at the bakery in January tells you everything. Send us your budget and the months you expect to be here, and we will put a two-town itinerary together rather than a scattergun list.
